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Strategic management and business policy : globalization, innovation, and sustainability / Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford.

By: Contributor(s): Material type: TextTextPublisher: Harlow : Pearson, [2018]Copyright date: ©2018Edition: Fifteenth edition. Global editionDescription: 1 volume : illustrations, charts ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292215488
  • 1292215488
Subject(s): DDC classification:
  • 658.4012 WHE 23
Contents:
Summary: "Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well -researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies." -- Provided by publisher.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item reserves
Book Book Mokoia Non-Fiction 658.4012 WHE (Browse shelf(Opens below)) 1 Available 2046723
Book Book Mokoia Non-Fiction 658.4012 WHE (Browse shelf(Opens below)) 1 Available 2046726
Seven Day Loan Seven Day Loan Windermere Non-Fiction 658.4012 WHE (Browse shelf(Opens below)) 1 Available 2046724
Seven Day Loan Seven Day Loan Windermere Non-Fiction 658.4012 WHE (Browse shelf(Opens below)) 1 Available 2046725
Total reserves: 0

Includes bibliographical references and index.

"Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well -researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies." -- Provided by publisher.

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