Strategic sport marketing / David Shilbury, Hans Westerbeek, Shayne Quick, Daniel Funk and Adam Karg.
Material type: TextSeries: Publisher: Sydney : Allen & Unwin, 2014Copyright date: ©2014Edition: 4th editionDescription: xv, 388 pages : illustrations ; 23 cmContent type:- text
- unmediated
- volume
- 9781743314777
- 1743314779
- 796.0698 STR 23
Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item reserves | |
---|---|---|---|---|---|---|---|---|---|---|
Book | Windermere | Non-Fiction | 796.0698 STR (Browse shelf(Opens below)) | 1 | Available | P02022625 | ||||
Book | Windermere | Non-Fiction | 796.0698 STR (Browse shelf(Opens below)) | 1 | Available | P0202267X | ||||
Book | Windermere | Non-Fiction | 796.0698 STR (Browse shelf(Opens below)) | 1 | Available | P02029343 |
Total reserves: 0
Includes bibliographical references (pages 357-375) and index.
A fully revised edition of this widely used introduction to sport marketing by leading educators. With international examples it remains the most comprehensive and well-informed reference for students and sport marketing professionals.